Email marketing best practice

For a long time, it seemed as though email marketing was confined to history, with the preference for social media promotion taking prominence. Yet, with the cost and efficacy of a well-managed email marketing strategy enabling your marketing budget to stretch further than ever, it’s no surprise that there has been a resurgence in email popularity.

From lead generation to customer retention, email marketing can be used in a manner of ways to support the marketing of your company. Even as a means of collecting customer feedback for future publication will prove invaluable and, after all, staying engaged with your customers will keep them coming back for more.

I only recently came across this email marketing infographic. In terms of best practice for your email marketing, it offers exceptional advice and reminders so that your campaign can be as effective as possible. Take a closer look and let us know what you think.

Explore more infographics like this one on the web’s largest information design community – Visually.