In this fascinating content marketing infographic from Wishpond, we’re provided with an insight into the state of content marketing in 2013. Covering the potential budget to be assigned to content, as well as statistics on the use and efficacy of content investment, a number of headline figures are indicative of how the digital environment is embracing content development.
For example, it’s reveals that an estimated $118.4 billion will be spent on content marketing, accounting for more than 25% of an entire marketing budget. Take a look at the infographic below and let us know your thoughts in the comments section.
