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Daily Archives: April 29, 2014

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Three essential marketing automation techniques

Copywriting, UncategorisedBy Minerva CreativeApril 29, 2014Leave a comment

The term ‘marketing automation’ has the ability to strike equal amounts of fear and delight into marketing professionals the world over. For some, it may be seen as a precursor to being found out as a redundant cog in the wheels of industry or for becoming a proponent of spammy messages; for others, it can…

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