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Daily Archives: January 16, 2023

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In the age of Chat GPT, why do we still need copywriters?

blog, copywriter, CopywritingBy Minerva CreativeJanuary 16, 2023

ChatGPT came onto the scene with a bang. In just over a week it had garnered 100 million users worldwide, and more than one enterprising student has realised it can write their essays for them – potentially without their tutors ever knowing. So, with this astounding development in technology, have copywriters been rendered obsolete? Couldn’t…

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