XML-RPC Test Post
Automated test via XML-RPC.
What Stephen King can teach us about copywriting in the age of AI
AI is reshaping how we write. It drafts emails in seconds, whips up blog intros, and even suggests punchy headlines. But if you’re a copywriter, here’s a truth worth remembering: AI is just the first draft. You are the final word. I can’t lie – AI is brilliant. It’s great fun. Have you seen all…
The sculptor and the stone: what Michelangelo can teach copywriters about AI
I’m currently in the process of reading Irving Stone’s acclaimed novel, The Agony and the Ecstasy. Chronicling the life of Michelangelo, one of the early chapters features a moment that lingers long after reading: the great Master, standing in a Tuscan quarry, examines slab after slab of marble. He doesn’t just pick the nearest block.…
Test Post for WordPress
This is a sample post created to test the basic formatting features of the WordPress CMS. Subheading Level 2 You can use bold text, italic text, and combine both styles. Bullet list item #1 Item with bold emphasis And a link: official WordPress site Step one Step two Step three This content is only for…
Test Post for WordPress
This is a sample post created to test the basic formatting features of the WordPress CMS. Subheading Level 2 You can use bold text, italic text, and combine both styles. Bullet list item #1 Item with bold emphasis And a link: official WordPress site Step one Step two Step three This content is only for…
Content Marketing Checklist 2024: Identifying Content Gaps
A watertight content marketing checklist will help you ensure that you have everything in place to generate and distribute effective content. Key components include clear objectives, audience research, keyword optimisation, consistency of tone, content formatting, quality assurance and promotional planning. You’ll need to find ways to measure performance too; this will help you to maximise…
Content Marketing Checklist 2024: Understanding Algorithms (Part Two)
Last time, we checked out the algorithms of TikTok and Instagram – and what that meant for content marketers. This time, we’re looking at Facebook. When you know how and why content is presented to followers, it becomes a lot easier to adapt your strategy. So let’s delve deeper. Nailing the Facebook Algorithm With over…
Content Marketing Checklist 2024: Understanding Algorithms
When it comes to social media content in 2024, understanding the algorithms of each platform is an absolute must as it’ll help to shape your strategy. Simply posting and hoping for maximum views just won’t cut the mustard in this technology driven world. So here’s a little insight to help boost content visibility online and…
Last Minute Easter Marketing Ideas to Boost Spring Sales
With Easter just around the corner, you’ve hopefully got your seasonal marketing campaign up and running. But if you’re running a little behind, here are some last minute ideas to give your spring sales a boost. Last year, an Easter egg shortage caused panic for thousands of last minute shoppers across Britain. So it’s never…
Content Marketing Checklist 2024: Identifying Content Gaps
A watertight content marketing checklist will help you ensure that you have everything in place to generate and distribute effective content. Key components include clear objectives, audience research, keyword optimisation, consistency of tone, content formatting, quality assurance and promotional planning. You’ll need to find ways to measure performance too; this will help you to maximise…
