Content Marketing 2014
What is the current state of content marketing 2014? Utilise the latest statistics offered by Minerva Copywriting as part of your content marketing strategy.
What is the current state of content marketing 2014? Utilise the latest statistics offered by Minerva Copywriting as part of your content marketing strategy.
Connect. Create. Convert. Research shows that the average wage of an in-house copywriter is a staggering £35k – an expense of nearly £3,000 per month. While there’s no questioning the value an in-house copywriter provides to a company, it remains a fact that affordable means of supporting marketing activity are always welcomed. Managed Copywriting With…
When it comes to creating a website, you may feel that blogging isn’t high on the list of priorities. It may therefore surprise you to learn that blogging is an integral avenue through which to increase traffic to your website. In fact, blogging benefits your website in a variety of ways. But it’s important to…
Top Quotes on Content Marketing Content Marketing Institute has kindly put together an infographic detailing a selection of quotes on content marketing. These quotes come from a number of inspiring and influential individuals in the marketing industry, and can be relied upon when devising your content strategy. Take a closer look at the content marketing…
With thousands of pieces of content being shared online each day, it’s clear that content marketing has become a mainstream strategy for both B2B and B2C. Most companies are utilising content marketing strategies to some degree but, like everything, there is always room for improvement. Content marketing is built on the pillars of great listening,…
Twitter, Facebook and Instagram have all captured the attention of the mass market when it comes to social media. Advertisers also increasingly use all of these social networks to pitch their products, create hype around a launch and to attract a following. Vine is the latest social networking app that provides users with a platform…
Over the past couple of years, the focus on content marketing and how it plays a fundamental role in the success of brands large and small has grown at a staggering rate. While measuring the success content marketing plays in a digital environment is relatively straightforward, utilising the same practices for the success of your…
Email marketing best practice For a long time, it seemed as though email marketing was confined to history, with the preference for social media promotion taking prominence. Yet, with the cost and efficacy of a well-managed email marketing strategy enabling your marketing budget to stretch further than ever, it’s no surprise that there has been…
We’re proud to announce the launch of our most recent project, Boho Cakes. In addition to preparing the copy, this was one of our first ventures into web design. Based on a very basic platform, we take great pride in representing what is an exciting and up-and-coming brand in the Kent region. The quality of…
It’s safe to say I’m something of a film buff. Whenever I have a few free hours, I’ll happily settle down and tune in to a movie, looking for that period of escapism cinema and movies provide. On one such evening recently, I found myself watching the 2010 offering from Guy Moshe, Bunraku. Something of…